In a statement Tuesday, the company said it would continue selling the 7th generation iPod touch "while supplies last" -- a quiet confirmation that the age of the iPod may finally be over.
The move, while bittersweet for techies of a certain age, didn't come entirely by surprise. For years, Apple has slowly culled its line of portable media machines: the last iPod with the classic click-wheel was discontinued in 2014, and the once-popular iPod nano followed-suit three years later. (Source: Boston Globe, but originally from the Washington Post)
I only used my iPod for long drives. I'm not someone who needs to have music with me/on me 24/7. I listen to music plenty of times, either on the radio (how about that?) or on my CD player (yes, truly). I haven't bothered with Spotify or any other streaming service. But music is more "nice to have some of the time" than it is "have to have all of the time." Maybe if I had a car and drove around. Maybe if I "needed" music when I'm out walking.
So I don't miss my own personal iPod. If I did, I'd know where it is. So I won't miss out on anything now that Apple's cutting the iPod cord. Sorry/not sorry.
If anything, as someone who's long been a reverse snob (perverse snob?) when it comes to Apple, I have a slight twinging regret that I ever got an iPod to begin with. Why not just get any old MP3 player? Grrrr.....
What was interesting about the article on the iPod's demise was the suggestion that it was the iPod that actually helped Apple get out of its "death spiral."
After a string of not-quite-right leaders, prodigal CEO Steve Jobs returned to the company and shook up its computer lineup with a slew of cheap, colorful iMacs in 1998. Then came similarly cheery iBooks a year later. But it was arguably the first iPod, unveiled in October 2001, that set a revived Apple down a different path -- one that cemented its place in people's pockets, not just on their desks.
In the past, Apple had dabbled with other super-portable gadgets in the past, like some ill-fated digital cameras and the early PDA whose lasting legacy was a throwaway joke on The Simpsons. But according to Leander Kahney, author of the book "The Cult of iPod," the company's first MP3 player was different.
"It really was a marvelous gadget," he told The Post. "So easy to use and the source of so much joy and pleasure -- because of the music it contained, of course. And it was the product that totally transformed Apple, laid the groundwork for the iPhone and kick-started massive growth."
I'll give Apple that. I was never part of the iPod Cult - who even knew there was one - but it really was a marvelous little gadget. I should go and dig mine up and see if it's worth anything to Apple buffs and iPod cultists. Maybe I can make a few bucks on eBay. Buy myself a few new CDs.
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